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Aires Analytics

The data analytics application being used by more than 500 companies across 23 industries around the world.

 

It is built to empower corporate clients to monitor, evaluate and report their relocation programs. 

Product Type: Enterprise software

Status: Launched on Feb 2019

Time frame: Nov 2017 – Jan 2019 

Role: Product design generalist

Part of the client list  

Key Features

Monitor

Evaluate

Report

Monitor

Apply configurable filters to track the program from various angles in any time frame.

"How much do we spend on moving new hires month to date?"

"What are the service categories that cost us the most?"

"How many employees are moving both U.S. domestically and internationally in the last 12 months? 

* Screenshots from the real product with demo data.

Evaluate

Compare the program data in different periods of time to find out the trend;

Drill down to the data points to understand why. 

"How's our home sale compared with last year?"

"Why does our total spend drop a lot in the past three quarters?"

* Screenshots from the real product with demo data.

Report

Export the data and visuals with one click;

Manage all the reports in one place.

"How can I share the data or the visuals quickly with my team?"

"How can I create the shortcut for myself to access the reports that I use often?"

* Screenshots from the real product with demo data.

How Do We Design it?

Waterfall

Agile

Research Questions

Zoom out

How do we currently deliver the reporting service?

Zoom in

How do the clients currently use our reporting application?

Probe

What are the unmet needs and desires?

17

In-depth research workshops with clients and internal users

One-on-one interviews with clients and internal users

25

3

Sample experience surveys with clients and internal users

How do we currently deliver the reporting service?

Modeling

We synthesized 3 models: flow model, artifacts model, and cultural model to model the current reporting service from different angles.

How do the clients currently use our reporting application?

User Journey Mapping

+

Persona

We realized our users are highly segmented in terms of their usage of the current reporting application, which is affected by multiple factors.

Clients:
Internal users:

What are the unmet needs and desires?

Affinity Diagraming

We grouped the quotes from the interviews and distilled the research insights.

Problem Statement

The current reporting application primarily focuses on providing client users and internal users an unstructured data environment to investigate the relocation programs.

It fails to guide the users to effectively retrieve and interpret the data.

 

The solution will address this problem by empowering the users to easily create the storyline of their programs and improving their online self-service experience to tell the data-driven stories.

Design Sprints

Test & Learn

Design Challenge

Scalability

  • User experience

  • User flows

  • Information structure

Customization

  • User query needs

  • User control 

  • Data context

How Do We Know

We Are Successful?